Weekly Blog
Once Upon A Time: What’s your brand story ?
Today’s Gem is an important one guys, so I want to make sure you’re reading carefully to this one… Did any of you catch the new series on Netflix, StartUp? Season 1: E7 "Valuation".. When Edi Gathegi responded to Aaron Yoo question "Why?"... Your brand story is what...
When is it time to rebrand your business?
How to Successfully Rebrand Your BusinessDoes your brand feel outdated, or are you looking to change your brand entirely? If so, it may be time for a rebrand. Many entrepreneurs and business owners believe that a company's "brand" is simply the company's name and...
Why people buy from your competitors and not you.
Have you ever asked yourself why your competitors are closing more sales than you are? or why they are getting all the attention? Let us use Netflix vs Blockbuster as an example here... Thousands of times Netflix comes in and just destroys and demolishes blockbusters....
Just Start! What are you waiting for?
I was having a conversation with a friend a few days ago. She wanted to start her own beauty spa instead of working her ass off at one of the top spa in Johannesburg. She shared with me her plans and strategy.. I asked her what's stopping her and you want to know what...
Are you demonstrating your expertise online?
Hello guys, how's everybody doing today ? It is a generous day here in Midran today. Today I quickly want to ask you a question.. A question I think deserves a honest answer from you. Are you demonstrating your expertise online? Yes or No! Let me tell you this… A true...
6 Costly Digital Marketing Mistakes That People Make
Is your website really created to convert visitors into customers ? They told you to build a website, so you did. They told you'd get customers if you had a website, but that hasn't happened. I have been involved in building, auditing and marketing countless websites...
Five Amazing Marketing Lesson to Take From Game of Thrones
Did any of you happen to catch the latest episode of Game of Thrones "the final season" on DSTV ? It's pretty intense... GOT has been winning awards, and pulling millions of viewers every week during the season. Dragons, zombies, love, betrayal and sword...
The Success Of Your Business Is On You.
Have you ever meet someone who is a hype-man ? Here's a story for you.. Back in the day I met this individual who love to always mention names of celebrities and remarkable successful people he knew and how he was "tight" with these people. These people were well...
Why You Need To Build Your Personal Brand
I'm sure you must have noticed alot of "noisey-self-made" millionaires all over social media channels mostly Instagram. Everyone is self-proclaimed these days. They make the loudest noise all over social network, do funny stuffs and they re so blinded by this, they...